YouTube SEO – How To Rank YouTube Videos

YouTube SEO – How To Rank YouTube Videos

In this post I’m going to provide you with some easy to follow tips for improving your YouTube SEO. I’m going to describe what changes you can and should be making to rank your YouTube videos for maximum traffic, views, subscribers, and interaction. Before you go any further, download this YouTube SEO cheatsheet.  It goes into much more depth and contains a lot of tips that I haven’t covered here.

What is YouTube SEO?

YouTube is the second biggest search engine after Google, and Google owns YouTube. Video marketing is HUGE and is growing bigger but if you want your videos to be found among the millions that exist they need to be optimised for searches. Just as we have to fine tune our websites for SEO purposes, we also have to ensure our videos are checked and tweaked to exploit every chance of being found and viewed. YouTube SEO then is simply the processes of optimising videos so that they have the best possible chance of being found. Found, not just in the search results but also in the list of suggested videos that YouTube shows you when you’ve viewed another video. YouTube SEO Viral Videos

YouTube Videos – Keyword Titles

There isn’t room in this post to go into a description of keywords and phrases. I’m going to assume you’ve found your chosen keyword. However, if you want a tool that helps you with keyword research then try Long Tail Pro.  I use it every week and have foundsome rich pickings using it. Anyway, I presume you know to which search terms you want your video to appear in the search results. For the purpose of this post let’s assume you’ve made one about horse riding for beginners. Perhaps you’ve chosen the title ‘Horse Riding Tips For Beginners‘ because that’s a keyword phrase that your target keyword phrase. You get the general idea. So your keyword phrase should be used three times:

  1. It should be the name of your video filename before you upload to YouTube.
  2. It should be at the start of your video title in the editing area.
  3. It should be repeated at the start of your text description.

YouTube SEO – Video Description

So you’ve named your video by using your keyword first followed by other key terms to a maximum of 100 characters. Next, add the description. You have 5,000 characters for this so use as much as you can. Repeat the keyword title and then give a full and accurate description. Treat this description with the same diligence and attention to detail as you would any blog post or article. Proofread it for any spelling, grammatical, or punctuation errors. Be sure to include any links to your author or business sites but don’t over do the links. Remember that Google looks for content that is relevant, useful, and original. YouTube SEO Viral Videos

YouTube SEO – Video Tags

Once your description is complete add the relevant tags. Don’t be tempted to add tags that are not relevant to your content. You aren’t going to attract more traffic by adding irrelevant tags. Also, by effectively spamming your tag area you risk having your account suspended if you use this and other underhand techniques. You have a total of 500 characters to fill up in the tag section so use it wisely.

YouTube SEO – End Screens and Cards

End Screens are often overlooked by those in a rush to simply upload their videos and hope for the best. End screens are those small hyperlinked images that appear near the end of a video, about 20 seconds from the end. You can add several of these if you wish. The options are:

  1. Video or playlist – yours, or someone else’s
  2. Subscription link for your channel
  3. A link to another channel that you want to promote
  4. A link to an approved websites

An approved website is one that Google/YouTube have identified as belonging to you. This might have been verified through Google Webmasters site. If you need any help with that, post a comment below. Cards are those little icons that appear throughout the videos in my channel. Look at the white circle containing an ‘i’ in the top right hand corner of the videos. Click that and you’ll see the cards I’ve added to this video. There may be one or several linking to approved websites. Like End Screens they could also link to playlists, videos, subscription links, or channels. So, to summarise so far, you’ve added nice long title, a full description, relevant tags, end screens, and cards.

How else can you improve YouTube SEO?

– Add the video to a playlist. – Share it on social media – Encourage others to share it – Respond promptly to comments – Encourage interaction in the comments – Be responsive and friendly, even to negative criticism – Share your video in relevant forums, Facebook pages, Google+ communities When sharing in forums etc respect the rules and don’t argue if your video is deleted.  The site’s owners have their rules and it’s best to abide by them. 

Finally, don’t forget YouTube’s own free tuition on developing a channel.  It takes a while to work through each lesson but there is much to be learned from it.

Free Training In Affiliate Marketing Provided By Experts

Free Training In Affiliate Marketing Provided By Experts

Make Money Online with Affiliate MarketingI’ve been researching and experimenting with this area of online enterprise for some time so it was a pleasant surprise to find some free training in affiliate marketing provided by experts in this field.

Affilorama was founded by a chap called Mark Ling. He also happens to be a millionaire and he achieved this status through affiliate marketing.

Now he spends this time running a business that teaches others what he has learned. He is at the top of the ladder but he’s reaching down to help others up and the best bit about it is that some of those lessons are free of charge.

Free Training Provided By Experts

Mark started out on the ground floor, experimenting and learning as he delved into the world of affiliate marketing. He enjoyed some early success but like many who didn’t know what was ahead he was hit heavily by the Google algorithm changes. Sales dropped dramatically and success turned into failure and debt.

Dismayed and disillusioned he returned to the day job. However, the prospect of a lifetime at the coal face working for someone else was too depressing to contemplate so he gathered his energies together and launched back into the project.

Having applied what he’d already learned and added new techniques he found a way through and made his fortune.

So Mark Ling is like a pathfinder. He’s walked the whole route, found a way around or over obstacles, and now he’s ready to show you the way. What he has done others can do.

Not only that but a significant chunk of the material he’s put online is available free of charge. So now you’ve got now excuse for not starting your own journey into affiliate marketing.

Here’s the link to over 100 FREE lessons in affiliate marketing.

What’s in this Free Training in Affiliate Marketing?

If you have any experience already in this subject then you will probably already be aware of the basic formula; finding profitable products to promote etc, so this list of categories will come as no surprise.

While they may not seem a revelation the important thing to remember is that they are the essential fundamentals. If you can master these then you can build a successful business.

* How to research and choose products that are worth the effort that goes into promotion
* How to design and create websites that will keep visitors on the page and engage with them
* How to optimise those websites for on-page and off-page search engine optimisation
* How to generate instant pay per click traffic with the right keywords and ad groups
* How to hire talented people who will grow your business by taking on the tasks you delegate to them

The videos are clear, concise, and not too long, so your focus and attention is maintained. This is the secret to absorbing knowledge piece by piece.

Affiliate Marketing lessons for beginners and up

Free training in affiliate marketing

The training videos are categorised and displayed in such a way that you can work through them one by one if you’re a complete beginner. Alternatively, if you already have some experience you can cherry-pick and only watch those you feel are relevant to you.

However, I would suggest you use all of them for revision. All to often, what we think we know and what we actually remember is not what was originally taught. It’s easy to become complacent and revision is a way of filling in blanks or reminding us of things we have forgotten.

This is a course that would suit people with or without affiliate marketing experience.

Active Community Forum

By signing up you also get access to the Affilorama forums. Here you can ask questions and read the answers posted in reply to those from other students. It’s a mine of useful information and one of the richest you’ll find and the Affilorama staff often drop in to add their opinions and comments.

Is it enough?

Free Training in Affiliate MarketingThere’s a lot of free material here to get your teeth into but sooner or later you’ll probably want to change gear and move into more advanced topics. You’ll want to use the sort of tools that the full time affiliate marketers use.

As you might expect (this is a business after all) there is a subscription fee for these other sections of the Affilorama site but they do occasionally offer one dollar trials of the Premium subscription. You won’t know about these unless you’re already signed up as a free member so register now and stay tuned.

Free training in affiliate marketing provided by a millionaire and his team who have walked the walk.

==> Sign up here!