Drone Video Services – Using UAV For Aerial Photography & Videography.  Video Marketing Tips

Drone Video Services – Using UAV For Aerial Photography & Videography. Video Marketing Tips

Full text: http://www.droneuav.co.uk/commerical-drones/drone-video-services/

Show this video to anyone who needs to be convinced of how drone video services that can give their business the edge on the competition.

Drone sales have soared in the past few years and their popularity with businesses is increasing all the time. UAV operators offering drone video services are widely available and in constant demand.

Companies are using this new technology to upgrade their marketing efforts, improve customer service and produce stunning imagery on a modest budget. No one knows how quickly companies could begin to see an ROI from these unmanned aircraft, but as with any new technology it pays to be ahead of the curve.

Create innovative & exciting marketing content

As the quality of drone footage improves from one year to the next many marketing professionals are enlisting UAV operators offering drone video services and ask them to create breathtaking visual content. Armed with this media they can offer consumers stunning shots taken from fresh perspectives, even if they’re working with a modest budget.

Affordability is and will continue to be a unique selling point; even small to medium sized businesses will be able to produce professional grade audiovisuals with a minimum of experience. This immediacy will also prevent the kind of delays which are associated with adopting a new technology; many of the applications employed by drones are designed to be user friendly and accessible to all.

However, if a company would prefer not to operate a drone in-house, there is an ever increasing database of stock photos and videos available online.

Drones in the workplace

Drone footage lends itself well to innovation and creatively, the kind of marketing teams that enjoy experimenting with their output will appreciate the super-fast time to market speeds drone video services can provide. However, aerial video production is also making inroads into many traditional professions.

For architecture teams, drone video services represent a more economical solution than manned aircraft when aerial photographs or video are needed. Drones can relay data that enables drafts people and builders to map an area to the finest detail, producing highly accurate representations of the space below.

Drones on site

Drones can also be useful when it comes to selling new homes, as people are far more inspired by smooth HD video showing a 360 degree view, than they would be by flat floor plans and photos.

Similarly, estate agents can enlist drones to deliver an in-depth view of not only a house or apartment, but the surrounding properties, local shops and the neighbourhood. This gives potential buyers a greater sense of what the area is like and whether it could be right for them.

In turn this enables estate agents to market available properties more effectively, finding buyers who are more likely follow through with a sale, before they even arrange a viewing.

Drones to promote exotic locations

The travel and tourism industry is also set to be revolutionised by drone technology. Short aerial videos provide a company’s target market with excellent quality videography revealing a unique view of each resort and its location. The footage can promote not just individual hotels, but the attractions which surround the resort, the tours guests could take and the various destinations nearby.

Luxury hotels set in remote locations often look even more exquisite when filmed from an aerial perspective; the property can use drone footage to highlight its surroundings, manicured gardens and idyllic beach from every angle, using visual imagery which would never be as striking in a static, terrestrial shot. Guests gain the kind of overview that they can look forward to seeing when they arrive, getting a feel for the entire property and increasing their desire to visit.

Monetising a YouTube channel

YouTubers who bring something fresh and new to viewers can quickly begin to make money through advertising revenue, and merchandise. Drone footage that is well-shot and delivers interesting images can attract huge numbers of subscribers, from daredevil stunts, to visions of the natural world and buildings that cannot be reached on foot.

Continued in the video…

More information:
Copter Drones: http://www.copterdrones.co.uk
Drone UAV: http://www.droneuav.co.uk

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Acknowledgements
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This presentation contains images that were used under a Creative Commons License. Click here to see the full list of images and attributions:
https://app.contentsamurai.com/cc/42227

Aerial Property Photography – Using Drones & UAV For  Architectural Photography &  Real Estate

Aerial Property Photography – Using Drones & UAV For Architectural Photography & Real Estate

More info: http://www.droneuav.co.uk/drones-at-work/aerial-property-photography/

When it comes to selling houses it must surely be a complete no-brainer if you have the option of using drone videography and imagery. Aerial property photography now replaces those few snaps taken in the driveway and the back garden. You can now showcase a property with an aerial video that takes you on a guided tour both inside and out.

Location, Location, Location

Aerial videos and images of properties are a boon to buyers who need to know what is adjacent to and close by the property as well as what lies within its boundaries. Little is left hidden when you have a view from 350ft. You can spot a nearby scrap yard or pig farm that the estate agent conveniently forgot to mention.

Drones used for property photography really come into their own when there are larger areas to cover, particularly if it’s not a garden but open land. It may be impractical to cover the area on foot and yet the buyer would like to inspect what’s over the hedge or across the stream.

Aerial photos provide clarity. The photo can be edited to show the boundaries of the property so that it matches the plot plan. This creates an at-a-glance image that removes any doubt and creates some reassurance for the buyer.

Showing property at its best

Everything takes on a different look when seen from the air. The aerial view can enhance an otherwise nondescript property and reveal it to be an overlooked gem. Properties that seem all too familiar from the ground are suddenly seen afresh.

Drones can also be used to create smooth flowing tours around the interior of a property. The footage can be combined with any taken using hand held gimbal equipped cameras to produce short films like the one below which are a pleasure to watch in themselves.

Season and Weather

As with all filming but even more so with property photography, weather, season, time of day, and position of the sun are going to be a factor. If you want to make a point of showing the viewer a certain part of the property (because it’s the main feature or a great selling point) then will all those preceding factors be optimal for the shot? Will the sun be in the drone camera lens just as you pan around to that side of the building?

Golden Hours

The golden hours (an hour after sunrise, an hour before sunset) can be used to great effect for property photography. The loss of daylight in the winter months in the UK mean there are fewer opportunities for filming but there are some advantages.

Think of those frosty mornings when the air is still and the sky is clear. Capture your property when the shadows are still long and as you fly your drone over it pull back over the top to reveal it in all its glory. The contrast of the still frosty ground still in the shade against the sunlit ground that is frost free can produce a dramatic effect.

Aerial Property Photography – with VR?

It can only be a matter of time before a prospective buyer will be able to inspect the inside of the property using a virtual reality tour. You’ll be able to sit at home or in the office and walk from virtual room to virtual room. You can then enjoy an aerial video that can shows the exterior and the location in as equal detail.

DIY Aerial Property Photography

Perhaps you’re a home owner who just want to create an aerial video of the property for the family archive. All you’ll need is one of the latest camera equipped UAVs like the DJI Phantom 4 Pro though of course plenty of other makes and models are available.

With careful and gradual practice you’ll be able to achieve the desired result and impress your family and friends with the results.

Just be sure to abide by the rules and regulations for drone use in the UK or your home country.

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Acknowledgements
—————-
This presentation contains images that were used under a Creative Commons License. Click here to see the full list of images and attributions:
https://app.contentsamurai.com/cc/42227

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Please watch: “How To Promote Your Business Using Video Marketing.”
https://www.youtube.com/watch?v=nMuDvUEtc1c
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