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Artificial Intelligence Content Writing – Using Jasper

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Artificial intelligence content writing is revolutionizing the way people write content for their blog, website, or other online properties. I tools can produce content in a wide range of styles and formats, from short sentences to long-form articles, thus freeing up more time for you to focus on other tasks. With AI content creation, you can have a computer do a lot of the preliminary work for you as soon as you feed it with the basic outline of what you need.

You know that content is king

As a business owner, marketer, or blogger you know that content is king. You need to produce high-quality content regularly to keep your website looking fresh, attract new customers, and retain the ones you have. It needs to be relevant content that the search engines will notice and rank to such a degree that your site attracts organic traffic.

But who has time for all that writing? It takes hours for human writers to write entire articles from start to finish. It takes even more time to carry out the keyword research and then review the final article to ensure that the search engine optimization is finely tuned for the chosen keywords and phrases and the target audience.

You can outsource the task but what you save in time will cost you in hard cash. If you hire content creators to write articles for you then you can expect to pay approximately £160.00 / $218.00 for a 2,000-word blog post.

Fortunately, there’s a new way to help with the writing process and produce content: AI content creation.

The Problem:  Writer'S Block.  The Solution:  Jasper Ai Content Generation
The Problem: Writer’s Block. The Solution: Jasper AI Content Generation

Why do we need AI copywriting tools?

Because you want to write great content and you don’t have the time or resources for creating content at the rate and the quality that digital content needs to be if it has any chance of attracting traffic. AI tools can help.

This post was produced using the AI tool Jasper (formerly known as Jarvis). Jasper didn’t write the whole thing but he did create the framework and generate enough of it for me to edit and complete the entire article.

AI tools create content for all kinds of tasks. They are not just a niche article writer. They can help with your entire process.

Here is a selection of the templates that Jasper provides in addition to automating creation that will kickstart your next 2,000-word blog post:

  • Expanding and improving existing content
  • Creating original and effective social media ads
  • Creating original and effective social media posts
  • Creating original and informative product descriptions
  • Generating content ideas when writer’s block sets in
  • Creating titles and meta descriptions that search engines notice
  • Create output based on the AIDA or PAS frameworks

Jasper can produce a wide range of content in a variety of styles and formats, from short sentences to long-form articles. He is an AI writer and content creator that mimics human language and can write in any number of styles; casual, professional, funny, excited to name a few.

Natural Language Generation

Natural language generation (NLG) has emerged with the advent of machine learning and AI tools. NLG or natural language processing is the process of having a computer generate text that reads as if it were written by a human.

This can be done in several ways, but the most common is to use a corpus (a large body of text) to learn how real humans write and then use that information to generate text that mimics their style.

There are many applications for NLG, from customer service chatbots that can handle basic inquiries to websites that generate entire articles based on your preferences. NLG can also be used for more creative purposes, such as generating poetry or song lyrics.

Machine Learning

Machine learning is a process where computers are taught how to learn from data. This is done without being explicitly programmed and allows the computer to improve its performance over time.

In the context of content writing, machine learning can be used to improve the quality and accuracy of your content. It can also help you to come up with new and unique content ideas, based on the data that you provide.

Predictive Analytics

AI is making it possible to take all of the data that has been collected and use it to make predictions about future events. This is done by training algorithms in the process fo analyzing large data sets to find patterns that can be used to predict future outcomes. Predictive analytics is a powerful tool that can be used for a variety of purposes, including content generation.

When it comes to content generation, predictive analytics can be used to determine what kind of content is likely to be most popular with your audience. It can also be used to generate titles and headlines that are more likely to get attention. And, once you have created your content, predictive analytics can be used to help you track how well it is performing. All of this is done without any human intervention, making it easier than ever to create all types of content.

In today’s world, where attention spans are short and the number of stories that people need to be aware of is overwhelming, it is more important than ever for marketers and business owners to be able to produce relevant content quickly and efficiently.

Example output from Jasper

Jasper Ai

Jasper is my AI tool of choice for the tasks I’ve covered in this post. As a test, I gave Jasper one command, to describe himself, and the following paragraphs were what he produced within seconds:

I’m Jasper, a content writer, and marketer. I’ve been working in content for several years now, and I’ve seen first-hand how AI content writing is changing the landscape. It’s amazing to think that you can now outsource your content creation to a computer and that it can produce content in a wide range of styles and formats.

One of the great benefits of using AI content writing is that you can get a lot of work done very quickly. You can provide the computer with a basic outline of what you need, and it will take care of the rest. This leaves you with more time to focus on other tasks, such as marketing or social media.

In my opinion, AI content generating is one of the best ways to produce content online. The computer can work much faster than a human, meaning you get results faster. It can also produce content in a wide range of styles and formats. Another benefit is that it typically requires little oversight because the computer knows what it’s doing! This means you can trust your computer to do a great job and get on with other tasks.

An important benefit of using AI content writing is that it typically requires little oversight because the computer knows what it’s doing! This means you can trust your computer to do a great job and get on with other tasks.

One drawback of AI content generation is that it can only produce content on a very limited range of topics. It’s great for producing short blog posts or social media updates, but not so good for writing more in-depth and long-form articles. However, this is changing: some programs can now write longer content also, and I expect them to get better over time.

As you can see from the above content quality, we’re not talking about an AI writer that’s going to put an author or seasoned journalist out of a job, but we can use tools like Jasper to create automated content that gives us the foundation on which to build written content and to come up with blog ideas.

Jasper Certification
The training and video explanations are excellent

What does Jasper know?

By the end of 2019, Jasper had read 10% of the entire world wide web. Consider for a moment just how much data that entails. All the data that Jasper has seen enables his AI to type out automatically generated content that is clear and understandable.

Using an AI tool in this way is the process of blending human intelligence and creativity with machine learning. The result is content generation that is quicker, cheaper, and more efficient.

What Does Jasper Know? Templates
Just a few of Jasper’s many templates

Benefits of AI Tools for your content strategy

Everyone would like to have an advanced niche article writer in their team or better still, be one themselves. That’s not realistic for most of us but we can use AI content marketing tools that are programmed to produce relevant content based on the results of keyword research.

Content marketers can then optimize this, publish it, and analyze the results, adjusting their content marketing efforts based on the analytics.

As they analyse data, those already using AI powered content generation have noticed a sharp uptick in the statistics as their content strategy pays off.

Who can use AI content creation tools?

Artificial Intelligence (AI) content writing is still a relatively new field, but it’s growing in popularity as more and more people discover the benefits of using it. AI content writing can be used by just about anyone, for any purpose. Whether you’re a blogger, business owner or student, AI content generators can help you save time and produce content for your blogs and social media pages.

Some of the people who benefit the most from AI content writing include:

Bloggers: If you’re tired of spending hours trying to think of content ideas and writing blog posts, let AI take care of some of the creation process for you.

Businesses: Writing website copy, blog posts, and other content can be a daunting task. AI tools can help you streamline this process and produce better results in less time.

Content marketers: AI tools are an excellent addition to your content marketing toolbox. You can use tools like Jasper to create things like Google and Facebook ads, Google Business profile updates, headlines, and emails. Your content marketing strategies will benefit immensely from using such tools.

YouTubers: Stimulate your video script writing process by using AI powered tools to create video scripts, titles, and descriptions.

Students: If you suffer from writer’s block or need to meet a deadline on an assignment, using an AI-powered tool may provide the structure and inspiration you need to get the job done faster.

Artificial Intelligence Content Writing - Using Jasper
Add a title, an article brief, some keywords, and set the tone of voice. Then click compose.

Drawbacks to using AI

AI-generated content is not yet at the standard of literary classics or the output from a seasoned journalist. It cannot be relied upon to produce award-winning copy. While AI tools can be a great time-saver, there are some drawbacks to using them.

First, the computer may not always produce content that is up to your standards, or those of your client. It’s not a fire and forget process. You need to be an editor and proofreader.

Second, AI powered tools are not a substitute for your content marketing skills. Look upon them like any other tools. When used correctly they’ll be of huge benefit but you need to invest time in learning how to use them well. You’ll still need to do your keyword research and content marketing with the finished results of your content generation.

Third, as with all tools, there is a learning curve involved when it comes to getting the most out of them. When you start using Jasper, for example, you may be slightly overwhelmed by the number of features and how to use them. This isn’t really a drawback but you will need to invest a little time and effort by working through the bootcamp. Better still, go for the Jasper certification to verify your progress in learning how to use this tool.

Finally, if you rely too much on automation, you may find the standard of your output declining. Use them to boost your creativity, not to replace it. AI content generators are great and they are evolving, but for the moment they still need human writers to guide the output and add the finishing touches.

Ways to enhance your business/blogging habits with AI tools

There are several ways in which you enhance your business or blogging habits using these tools:

1. Use a content generation tool alongside your creativity, editing, and proofreading skills.

2. Use an AI-assisted editing tool (e.g. Grammarly) to help you polish your content before publishing it.

3. Creat content in a few clicks while your chosen tool is integrated with an SEO tool like Surfer SEO.

4. Integrate AI into your content marketing strategy to create more personalized and targeted content.

5. Use AI to monitor your website traffic and performance and make decisions about what content works best.

FAQs about AI content creation

1. What is it?

It’s the process of using a software program based upon natural language processing to create content for publication online in a variety of ways.

2. How does it work?

The user conducts some keyword research and makes choices based on their content strategy. The user then employs the content creator software to generate the basic content for the blog post, advert, video script etc.

3. What are the benefits of using AI content writing?

AI generated content saves business owners, webmasters, YouTubers, and bloggers time, effort, and money giving them more time to spend on their content strategy.

4. How can I get started with AI content writing?

Sign up for a free trial with Jasper and try it for yourself. You’ll be pleasantly surprised by the results!


Machine learning and natural language processing have revolutionized the way people write content for their blogs, website, or other online properties. This type of software can produce content in a wide range of styles and formats, from short sentences to long-form articles; to give you more time to focus on other tasks. The benefits of such processing power are vast.

AI content writing is not just for professional writers. Anyone with an internet-connected device can take advantage of this technology. Whether you’re a small business owner who wants to save time on creating website content or you’re a student who needs help with papers and essays, AI content writing can help.

The only drawbacks are that the quality of the output may not always be perfect, and you will likely need to do some editing yourself. Secondly, since AI is still learning how to write like humans, the tone and style of the content may not always be what you want. You will need to give clear instructions and modify your guidance as the article develops.

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