The majority of new aviation businesses will at some point consider what presence they need to have online. They will start with a website and then ask themselves the question should we use social media? Is it right for our business? The answer to this question will depend on several things. There are plenty of aviation businesses … Read more
Since the beginning of the current wave of interest and innovation in commercial drones and unmanned aviation people have been using social media to promote aerial photography. It has always been the obvious way to show off your latest still images and video clips of a view that was previously denied to most of us. … Read more
There are all kinds of tools designed to support the task of managing multiple social media accounts. I have tested several but my favourite by far is Hootsuite. The Hootsuite social media marketing management dashboard is feature rich, well supported, and includes some free introductory training. The Hootsuite dashboard scales according to your needs. If you … Read more
I had my first trial lesson in the early 1980s and went on to gain my PPL. In 2013 I began exploring the emerging world of unmanned aviation and the use of drones for aerial photography. The experience of both GA and UA puts me in a strong position help others reach their target market using … Read more
If you’re interested in learning more about social media marketing either for your own business or in order to offer it as a service to others then hop over to Hootsuite. They offer a free online course with the option of taking an exam at the end. The exam comprises 58 questions to be answered … Read more