Twitter hashtag hours are an example of simple idea that is both useful and free to use. Simply send your tweet in a sixty minute window each week to reach businesses and individuals in a given area. It’s a great way to network and make new contacts. As the idea has caught on it has…
The majority of new aviation businesses will at some point consider what presence they need to have online. They will start with a website and then ask themselves the question should we use social media? Is it right for our business? The answer to this question will depend on several things. There are plenty of aviation businesses…
There are all kinds of tools designed to support the task of managing multiple social media accounts. I have tested several but my favourite by far is Hootsuite. The Hootsuite social media marketing management dashboard is feature rich, well supported, and includes some free introductory training. The Hootsuite dashboard scales according to your needs. If you…
If you’re interested in learning more about social media marketing either for your own business or in order to offer it as a service to others then hop over to Hootsuite. They offer a free online course with the option of taking an exam at the end. The exam comprises 58 questions to be answered…